The global automotive active safety market is expected to witness a growth rate of 8.2% during the forecast period. Active safety features include adaptive cruise control, automated lighting, traffic warnings/assistance, and blind spot warning, among others. Some major trends in the active safety market are shifting research & development efforts of OEMs from passive safety to active safety. For instance, Nissan announced its plan of launching driverless cars by the year 2020.
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The factors that are responsible for the growth of the global automotive active safety market include growing production of vehicles and an increase in stringent government regulations for safety, among others. China was the world’s leading supplier of passenger vehicles in 2017, with more than 24 million motor vehicle production units (according to OICA - International Organization of Motor Vehicle Manufacturer).
Japan followed China with more than 8.35 million motor vehicle production units in 2017. Germany occupied the third position in 2017, with 5.65 million vehicle production units. Further, an increase in the number of middle-class population, coupled with rising disposable income, is resulting in a rise in the purchase of passenger vehicles. This, in turn, is boosting the overall growth of the global automotive active safety market over the years. However, high maintenance cost of active safety features is a major factor restraining the overall growth of the global automotive active safety market
Competitive Intelligence and Company Profiles
The key players in the global automotive active safety market are Autoliv Inc., Veoneer, Robert Bosch GmbH, Continental AG, Delphi Automotive LLP, TRW automotive, Denso Corporation among others. The players operating in the global automotive active safety market are focusing on new product development, product launches, and strategies such as mergers and acquisitions, in order to grab the attention of a greater number of customers.