The growth of the protein hydrolysates market is primarily driven by Growing health awareness and demand in sports nutrition products.The global protein hydrolysates market was valued at USD 2.7 billion in 2018 and is expected to reach USD 4.9 billion in 2026, growing at a CAGR of 8.9% during the forecast period.
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As a functional ingredient, protein hydrolysates are increasingly consumed in infant nutrition, food & beverages, clinical nutrition, sports nutrition & dietary supplements, cosmetics & personal care, and others. The growth of the protein hydrolysates market is primarily driven by the health awareness and demand in sports nutrition products and growing animal nutrition industry are the key factors driving the growth of this market. However, High R&D cost hampers the growth of the protein hydrolysates industry. On the other hand Infusion of protein hydrolysates in infant nutritional products may also provide a profitable chance for market players in the near future.
Milk protein hydrolysates has appeared as an alternative source of breastfeeding for babies, allowing companies to create dietary products that are high in amino acids and other vital components needed for infant growth and development. The product also possesses numerous multifunctional characteristics, including protein level maintenance, muscle toning, and immune support, which are probable to promote industrious activity.
North America, led by the U.S. and Canada market for milk protein hydrolysates, can see an increase of more than 5.5% by the end of the forecast period. Increasing the trend towards the consumption of sports nutrition goods as a result of improving their output may drive the development of the sector. In addition, a growing number of fitness centres and health clubs are committed to encouraging protein powders to enhance muscle stress.
Most of the companies look for strategies such as merger & acquisition, partnership, contracts, agreements, new product launch, in order to gain a competitive edge over other companies.