Global Digital Commerce Platform Market by Business Model; by Deployment; by End User Industry; and by Region Global forecasts to 2021-2027

Date : Sep 2021

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Report ID : 62

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Category : Information Technology

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Report Format:  PDF EXCEL PPT WORD

The Global Digital Commerce Platform Market was valued at USD 6.8 Bn in 2020 and is expected to reach USD 18.0 Bn by 2027, with a growing CAGR of 15.2% during the forecast period.

The Digital Commerce Platform Market Definition:

Digital Commerce Platform is the buying and selling of goods and services by providing an interactive and self-service experience digital platform. Digital Commerce Platform market integrates the processes, people, and technologies to execute the offering of analytics, development content, promotion, customer acquisition and retention, pricing, and customer experience at all touchpoints during the customer buying journey. Therefore, Digital Commerce Platform platform is widely used by companies to improve their business performance.

Digital Commerce Platform Market

The Digital Commerce Platform Market Dynamics:

Higher smartphone penetration along with the rising number of mobile internet users are the most prominent factors blooming the growth in the Digital Commerce Platform market. According to a report “The Mobile Economy 2020” published by GSM Association, an industry organization that represents the interests of mobile network operators worldwide, the number of mobile internet users stood at 3.8 Bn in 2019 and is expected to 5.0 Bn in 2025. Smartphones have helped in increasing the convenience for customers by providing them with easy access to information relating to products, delivery status, and shipping status. Apart from enhancing customer experience, smartphones have also helped organizations to reach more customers that are located in rural and remote areas. In addition, an increase in smartphone usage has enabled many digital-commerce industry enterprises to considerably bridge the gap in the services by sending service updates via their SMS, mobile app, and e-mails. It has also helped the companies in getting valuable customer information that is useful for analytics to improve their sales and services. Therefore, the increasing adoption of smartphones is playing a major role in influencing the growth of the Digital Commerce Platform market.

Moreover, the Digital Commerce Platform website platform offers several advantages over traditional mortar stores, thus driving the Digital Commerce Platform industry. These websites provide customers with 24/7 shopping facilities, a greater variety of products, the ability to compare prices, and time-savings from physical visiting of stores. Along with this, it also helps customers to avoid checkout lanes and crowds so that products can be purchased without any physical barrier. Additionally, affordable advertising, marketing, and product and price comparison features provided by the Digital Commerce Platform platform are also positively driving the Digital Commerce Platform industry. Further, the Digital Commerce Platform market helps in creating markets for niche products such as obsolete parts. Buyers and sellers of niche products often find it difficult to locate each other in the physical world. Digital Commerce Platform websites help in overcoming these challenges by locating these products with a simple online search operation. All these aforementioned factors are propelling the Digital Commerce Platform market demand across the globe.

The Global Digital Commerce Platform Market Segmentation:

  • By Business Model
    • B2B (Business to Business)
    • B2C (Business to Customer)
    • C2B (Customer to Business)
    • C2C (Customer to Customer)
  • By Deployment
    • On-Premises
    • Cloud Based      
    • Hybrid
  • By End Use Industry
    • BFSI
    • IT & Telecomm
    • Retail
    • Airline & Travel
    • Electronics
    • Food & Beverages
    • Automotive
    • Media & Entertainment
    • Others
  • By Region
    • North America
    • Asia-Pacific
    • Latin America
    • Middle East and Africa
    • Europe

Company Profiles and Competitive Intelligence

The key players operating in the Digital Commerce Platform market are:

  1. IBM
  2. Oracle
  3. SAP SE
  4. Magneto
  5. Netsuit
  6. Apttus
  7. Elastic Path
  8. Demandware
  9. Digital River
  10. Cloudcraze
  11. Amazon
  12. Alibaba
  13. Sea (Garena)
  14. Coupang
  15. Chewy
  16. Shopify Inc.
  17. Salesforce.com Inc.
  18. BigCommerce
  19. WooCommerce
  20. Sitecore
  21. Episerver
  22. Kentico Software
  23. Unilog Content Solutions Pvt Ltd.

Based on deployment, the cloud-based segment is expected to attain the fastest growth in the Digital Commerce Platform platform model during the forecast period due to increased return on investments along with lower storage and infrastructure cost

Based on deployment, the Digital Commerce Platform market is segmented into on-premises, hybrid, and cloud-based deployment models. Among these, the cloud-based segment is expected to attain the fastest growth in the Digital Commerce Platform platform model during the forecast period. Increased return on investments along with lower storage and infrastructure cost is the most prominent factor driving the growth of cloud-based deployment models across the globe. The global economic situation and rising competition have increased the adoption of more cost-effective strategies to restructure business models which is thereby increasing the demand for cloud-based Digital Commerce Platform platforms. Cloud-based deployment provides several benefits such as access to a broader network, on-demand services, resource pooling, business agility, cost-cutting, rapid elasticity, and many others.

Additionally, the model offers the advantage of the pay-as-you-go model to the organizations, which is enabling them to pay as per their usage of cloud services that in turn leads to reduced costs. Owing to the factors discussed above, many large enterprises as well SMEs are rapidly adopting cloud computing services to improve their business efficiency. Therefore, the increasing adoption of cloud-based deployment is expected to propel the Digital Commerce Platform industry growth.

Based on the end-use industry, the automotive segment is projected to attain a high growth rate in the Digital Commerce Platform market due to expanding customer base and increasing customer convenience offered by Digital Commerce Platform websites

Based on the end-use industry, the Digital Commerce Platform market is segmented into BFSI, IT & Telecomm, retail, airline & travel, electronics, food & beverages, automotive, media & entertainment, and others. Among these, the automotive segment is projected to attain a high growth rate during the forecast period.  This growth is majorly due to expanding customer base and increasing customer convenience offered by Digital Commerce Platform websites. The Digital Commerce Platform industry has enabled the customer to order their choice of automotive from any part of the world. It has helped automotive organizations to expand into new markets and segments, offering parts and automotive products in multiple currencies, different languages, and location-specific payment options. It has further helped several automotive companies to cut costs and streamline their business operations.

For instance, in August 2021, Ford announced to shift its auto retailing operations to a build-to-order model. This model aims at shifting the focus of people to custom-order straight from the factory online and pick up their order at the nearest dealership. This model is expected to help the company and its dealers to cut inventory costs and deliver more vehicles that customers specifically want. Owing to these benefits, there has been increasing adoption of Digital Commerce Platform platforms in the automotive industry, which is thereby impacting the growth of the Digital Commerce Platform industry across the globe.

Based on region, Asia Pacific has dominated the Digital Commerce Platform market due to increasing consumer disposable income in several developing countries in the region

Based on region, the Digital Commerce Platform market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Among these, Asia Pacific has dominated the Digital Commerce Platform market. This growth is mainly attributed to the increasing consumer disposable income in several developing countries such as China, India, Indonesia, and South Korea among others.

In addition, the favorable FDI policies along with several government schemes in the region such as Made in China 2025, Make in India, Start-up India, Industrial Value Chain Initiative in Japan, and Industry 4.0 are intensively expected to increase the demand for Digital Commerce Platform across the various industrial sector. Moreover, the opening of data centers across the region by major providers such as Google Cloud and Amazon Web Services has removed concerns associated with data offshoring and thereby increasing the adoption of Digital Commerce Platform platforms for buying and selling. Further, the increasing adoption of advanced technologies such as AI, AR is also contributing to increasing the demand for Digital Commerce Platform platforms in the region.

The report also provides an in-depth analysis of market dynamics such as drivers, restraints opportunities, and challenges

Drivers

  • Increasing use of e-commerce software in the automotive sector
  • Introduction of cross-border and consumer protection policies
  • Increasing penetration of smartphones

Restraints

  • Risk of e-commerce frauds

Opportunities

  • Growing adoption of advanced technologies such as Big Data Analytics, AI, machine learning among others in Digital Commerce Platform platform.

Challenges

  • Imprecise return policies

Note: Challenges along with in-depth market dynamics analysis are mentioned in the report.

COVID-19 Impact on the Digital Commerce Platform Market Analysis

The COVID-19 pandemic has positively impacted the Digital Commerce Platform market and has accelerated digital transformation. Due to lockdown in many nations, several businesses and consumers rapidly shifted to digital platforms, providing and purchasing more goods and services online. The pandemic has accelerated an expansion of digital commerce towards new firms, customers and types of products. Digital Commerce Platform market has also not only enabled firms to continue operation but also improve business performance. For instance, Mercado Libre, Latin America’s one of the largest online commerce and payments ecosystem sold twice as many items per day in the second quarter of 2020 compared with the same period the previous year. Similarly, Jumia, an African digital-commerce platform reported a 50% hike in transactions during the first six months of 2020.

The report also provides an in-depth analysis of key market trends in the Digital Commerce Platform industry

  Trends Impact
1 The increasing deployment of AI in retail across the supply chain is helping e-commerce operators to focus on enhancing operational efficiencies and improving shopping experiences globally. Advanced technologies such as chatbots are facilitating customers to look for the correct products, check availability, and connect with the appropriate service personnel in case of any queries. Positive
2 Digital-commerce organizations are also integrating with secured payment platforms such as Apple Pay, PayPal, Amazon Pay, and Google Pay to provide efficient and secure online payment methods to consumers. This is helping in increasing customer confidence in Digital Commerce Platform platforms. Positive
3 Rapid penetration of the Internet of Things (IoT) has had a major impact on the cross-border Digital Commerce Platform sector. Further, globalization and tech-savvy people are contributing to the growing demand for cross-border digital commerce. Positive

The report also provides an in-depth analysis of recent News Developments and Investments in Digital Commerce Platform industry

  • In August 2021, Point Pickup Technologies announced the acquisition of GrocerKey, a “white-label” e-commerce platform powering online shopping for independent retailers. The acquisition is expected to help Point Pickup Technologies to offer retailers with the industry’s first end-to-end, own-branded last-mile fulfilment and delivery service and help in maintaining control of their e-commerce data and customer experience from start to finish.
  • In February 2021, Amazon announced the acquisition of Selz, a company that helps small businesses build online stores. This acquisition has offered competitive edge to Amazon against the several major companies such as Shopify and e-commerce software company BigCommerce by providing more tools for small- and medium-sized businesses that is helping them to quickly move their operations online.

The unique insights provided by this report also includes the following:

  1. In-Depth Value Chain Analysis
  2. Sector Snapshot
  3. Opportunity Mapping
  4. Key Players Positioning Matrix
  5. Strategies Adopted-Benchmarking Heat Map
  6. Market Trends
  7. Regulatory Scenario
  8. Covid-19 Impact Analysis
  9. Product Comparison
  10. Pre & Post COVID 19 Impact On Digital Commerce Platform Market
  11. Competitive Landscape

Frequently Asked Questions (FAQs)

How big is the global Digital Commerce Platform market?

The Global Digital Commerce Platform Market was estimated at USD 6.8 Bn in 2020, and is expected to reach USD 18.0 Bn by 2027.

What is the estimated market growth rate of global Digital Commerce Platform industry?

The Global Digital Commerce Platform Market is estimated to grow at a compound annual growth rate (CAGR) of 15.2% during the forecast period.

Which region has dominated in the global Digital Commerce Platform market in 2020?

In the year 2020, Asia-Pacific region has dominated the Global Digital Commerce Platform market.

Who are the key players in the global Digital Commerce Platform industry?

A few key players in the global Digital Commerce Platform industry includes IBM, SAP SE, Oracle, Netsuit, Magneto, Apttus, Elastic Path, Demandware, Cloudcraze and Digital River among others.

Does the report provide detailed COVID-19 analysis for Digital Commerce Platform market?

Yes, the report contains detailed COVID-19 analysis for Digital Commerce Platform market.

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  1. Introduction
    1. Product outline
    2. Digital Commerce Platform market definition
    3. Different types of Digital Commerce Platform  
    4. Analysis of Digital Commerce Platform ecosystem
    5. Supply chain analysis
    6. Covid -19 impact
    7. Market dynamics
      1. Drivers
      2. Restraints
      3. Opportunities
      4. Threats
    8. Technology overview
    9. Patent analysis
  2. Technology and Regulatory Landscape for Digital Commerce Platform Market
    1. Regulations and standards
  3. Digital Commerce Platform Market Pricing Analysis
    1. Prices of Digital Commerce Platform   
  4. Digital Commerce Platform Market by Business Model
    1. B2B (Business to Business)
    2. B2C (Business to Customer)
    3. C2B (Customer to Business)
    4. C2C (Customer to Customer)
  5. Digital Commerce Platform Market by Deployment
    1. On-Premises
    2. Cloud Based    
    3. Hybrid
  6. Digital Commerce Platform Market by End-Use Industry
    1. BFSI
    2. IT & Telecomm
    3. Retail
    4. Airline & Travel
    5. Electronics
    6. Food & Beverages
    7. Automotive
    8. Media & Entertainment
    9. Others
  7. Regional Analysis
    1. North America
      1. US
      2. Canada
      3. Mexico
    2. Europe
      1. Germany
      2. UK
      3. France
      4. Norway
      5. Italy
      6. Spain
      7. Netherlands
      8. Rest Of Europe
    3. Asia Pacific
      1. China
      2. India
      3. Japan
      4. Australia
      5. New Zealand
      6. Rest Of Asia Pacific
    4. Middle East and Africa
    5. South America
  8. Key Strategic Insights
    1. New applications
    2. Emerging technologies
    3. Opportunity mapping
    4. Critical success factors
    5. Environmental impact and sustainability issues
    6. Consumer preferences
  9. Key Market Trends / Recent Developments
  10. Competitive Scenario
    1. Competitive Strategies of Key Players
      1. Mergers and Acquisitions
      2. Investments
      3. Joint Ventures
      4. New Product launches
    2. Strength of product portfolio
    3. Ranking of Key Players
    4. Presence of players by Geographies
  11. Key Global Players
    1. IBM
    2. Oracle
    3. SAP SE
    4. Magneto
    5. Netsuit
    6. Apttus
    7. Elastic Path
    8. Demandware
    9. Digital River
    10. Cloudcraze
    11. Amazon
    12. Alibaba
    13. Sea (Garena)
    14. Coupang
    15. Chewy
    16. Shopify Inc.
    17. Salesforce.com Inc.
    18. BigCommerce
    19. WooCommerce
    20. Sitecore
    21. Episerver
    22. Kentico Software
    23. Unilog Content Solutions Pvt Ltd.

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