The global ketogenic diet market was valued at USD XX million in 2018 and is expected to reach USD XX million in 2026, growing at a CAGR of 5.5% during the forecast period.
etogenic diet is very rich in fat and protein and is a very low-carb diet. A keto diet is made up of 70 percent fats, 20 percent protein, and 5 percent each of simple carbohydrates and non-starchy vegetables. These types of balanced diets are consumed for a massive reduction in blood sugar and insulin levels. Further, this increases ketone levels, which has numerous health benefits. The ketogenic diet can help you lose excess fat, which is closely linked to health conditions like type 2 diabetes, prediabetes, and metabolic syndromes.
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The growth of the ketogenic diet market is primarily driven by the rising trend of consuming healthier foods to tackle obesity and diabetes. These are the key factors in driving the growth of this market. Further, with the help of social media and word of mouth, the demand for keto-friendly products is reaching a new high. However, rising incidences of side effects of ketogenic diet are hampering the growth of the ketogenic diet industry. On the other hand, the ketogenic diet market is evolving and creating immense opportunities, as more and more people are seeking to lead a healthy lifestyle by consuming healthy diets.
The growing trend of personalized nutrition has increased consolidation in the industry. For example, the Dutch multinational Royal DSM has partnered with digital health provider Panaceutics and launched affordable products made specifically for health and wellness. Most companies are adopting strategies such as mergers & acquisitions, partnership, contracts, agreements, and new product launch, in order to gain competitive edge over other companies.
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