A TV transmitter is basically a device that broadcasts electromagnetic signals to the TV receiver. A TV transmitter can be analog or digital. It consists of a video modulator and an audio modulator, and it transmits signals containing both audio and video information, wherein audio signals are generated by the microphone while video signals are produced by the television camera.
There are mainly three types of TV transmitters – low power TV transmitter, medium power TV transmitter, and high power TV transmitter. Among these, medium power TV transmitter is more commonly used.
The global TV transmitter market was valued at USD 580 million in 2019 and is expected to reach USD 680 million by the end of 2024. The market is projected to grow at a CAGR of 2.8% over the next 5 years. For TV services, a network of transmitter towers are required to broadcast TV signals.
The increasing demand for TV services has increased the demand for TV transmitters, as a large number of transmitter towers are required to ensure complete transmission coverage in a specific area. This has boosted the TV transmitter market in the last decade.
The vendors in the global TV transmitter market are giving emphasis on incorporating some key features in TV transmitters, such as compliance with multi digital broadcasting standards, realiability, efficiency, and easy maintenance, installation, and operation. Such technological improvements will drive the global TV transmitter market in the coming days.
Nowadays, digital terrestrial services (DTT) are being increasingly preferred over the analogue terrestrial TV services. In fact, in 2006, the International Telecommunication Union (ITU), which defines the standards used in the broadcasting industry, proposed the plan for the migration from analogue to DTT across the world between 2015 and 2020. This technological migration is likely to give a boost to the global TV transmitters market.
Based on regions, the Asia-Pacific region will increase its share in the TV transmitter market while North America will continue to play its important role in the global market. Some important global players operating in the TV transmitter market are, Rohde & Schwarz GmbH, Hitachi Kokusai Electric Inc., NEC Corporation, Egatel S.L., BBEF Electronics Group Co., Ltd., Toshiba Corporation, GatesAir, Inc., Gospell Digital Technology Co., Ltd., Gigamega Technology Co., BTESA, Chengdu ChengGuang, Continental, Thomson Broadcast, Onetastic, DB Broadcast, Italtelec, and ZHC (China) Digital Equipment.