E-Learning Market Scope by Deployment (Cloud-Based, On-Premise), by Provider (Service, Content), by Technology (Online e-learning, Mobile e-learning, Rapid e-learning, Learning Management System (LMS), Virtual Classroom, Others), by Applications (Academic (K-12, Higher Education, Vocational Training), Corporate (Small & Medium Enterprises, Large Enterprises), Government), and by Region - Global Forecasts 2017 to 2027

The Global E-Learning Market was valued at US$ 153.90 Bn in 2020 is expected to reach US$ 396.40 Bn by 2027, with a growing CAGR of 14.5% during the forecast period (2021-2027).

The use of electronic media for providing flexible education and training is referred to as e-learning. The e-learning industry is witnessing a high growth rate across the globe. The excellent growth is attributed to the accelerating internet penetration, large number of smartphone users, government’s digital initiatives, and quality education availability online. The global economy is reshaping by the widespread digitization of organizations and their business models. Businesses are adopting digitization to achieve higher overall organizational performance and to build a competitive advantage that has become equally important for the survival and growth of businesses. Various measures being undertaken by the government and organizations across the globe to support digital transformation in the industries supporting e-learning for corporates.

E-learning market

Moreover, gamification is anticipated to be widely used in the coming years to enhance user engagement. The use of gamification in the form of simulation of concepts, level advancement badges, and incentive-based learning are predicted to be the future of e-learning. In addition to this, the technological innovations across the supply and demand ecosystem of e-learning will further boost market growth. The use of big data and artificial intelligence for designing customized content, data storage on the cloud to access data anytime and anywhere, and data consumption using wearable devices are few examples of advanced technologies used across the e-learning ecosystem.

The most common factors for the rising popularity of e-learning among developed economies are the flexibility of accessing the data from anywhere and anytime, the ability of students to learn at their own pace, immersive and interactive learning process owing to the use of games and social media. Whereas, corporates prefer e-learning as it saves considerable costs by lowering the meal and travel expenses associated with employee training, flexibility and accessibility and modularity. The employees can select the study material that is more relevant to their needs.

The Global E-learning Industry Segmentation:

By Deployment

  • Cloud-Based
  • On-Premise

By Provider

  • Service
  • Content

By Technology

  • Online e-learning
  • Mobile e-learning
  • Rapid e-learning
  • Learning Management System (LMS)
  • Virtual Classroom
  • Others

By Application

  • Academic

             -K-12

             -Higher Education

             -Vocational Training

  • Corporate

            -Small & Medium Enterprise

            -Large Enterprise

  • Government

By Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Based on technology, online e-learning accounted for a market share of 48.2% in 2020 followed by mobile e-learning.

Online e-learning has become a part of the world’s most renowned institutions owing to the rapid technological advancement. Online e-learning offers students, all the perks of attending a dream university while providing the added convenience of a tailored learning experience according to the student’s schedule. With the rising awareness regarding distance education, the demand for online e-learning is significantly high, Over 6 million people are enrolled for online courses as a part of their higher education.

Moreover, mobile e-learning technology is growing at a faster pace owing to the rising smartphone penetration among young students. Over the past year, mobile e-learning grew at a rate of 20% and is primarily driven by the COVID-19 pandemic. Furthermore, the demand for mobile e-learning is high among students when compared to professionals owing to the high usage of mobile phones among them. The mobile e-learning industry will hold a significant market share in 2027.

Based on the application, the academic application segment held a significant market share in 2020, whereas the corporate segment witnessed the high growth rate

The new trends in the e-learning market such as the use of augmented reality (AR) and virtual reality (VR) are providing enormous opportunities for trainers to have better interaction with their students through immersive experiences. These trends help in making learning more effective, practical, and enjoyable. The industries are taking advantage of AR and VR, and the education sector will leverage these technologies at a large scale to leverage the benefits offered by them.

While the e-learning industry forecast for corporate is very bright as more and more organizations are adopting e-learning solutions to train their employees. E-learning among corporates has found to increase the retention rate by 25%-60% and also saves the cost of the employer. The pandemic caused significant changes in the organization structure, which encouraged the trainers to move to online training programs thus proliferating the e-learning industry demand.

Based on regions, the North America e-learning market size was the largest in 2020, followed by Europe and the Asia Pacific

North America is at the forefront of technology development that helps the academic and corporate people to adopt new and smart learning solutions. The region has witnessed a significant increase in mobile e-learning applications over the last decade. Approximately 77% of the corporates across the U.S. used e-learning solutions in 2017. The North America e-learning market is anticipated to account for a 33.7% share by the year 2027. In North America, U.S. and Canada are considered in the e-learning market scope. The U.S. accounted for the largest market share in 2020, whereas Canada is growing at a significant rate.

Approximately, 63% of the high school-going students and 45% of the elementary school students across the U.S. utilize digital learning tools on a daily basis. Among all the graduates across the U.S., 52% of the graduates and 39% of the undergraduates find online learning effective compared to classroom learning. These statistics show that the North America region has excellent opportunities in the e-learning market forecast.

The report also provides in-depth analysis of e-learning market dynamics such as drivers, restraints opportunities and challenges

Drivers

  • Growing government initiatives for digitization is accelerating the e-learning market growth
  • Increasing use of smartphone, mobile devices, tablets and laptops by the young population

Restraints

  • Lack of awareness regarding online learning anticipated to hamper the e-learning industry demand

Opportunities

  • Significant market opportunities from the emerging economies to boost the e-learning market size

COVID-19 Impact on the E-learning Market Analysis

The COVID-19 has affected various industries as well as education sector to a large extent. The education institutes and business organizations are increasingly adopting e-learning solutions to fill the gap generated by the pandemic. The schools are shut down, which exponentially gave rise to the e-learning industry demand. Students are forced to shift to e-learning solutions along with the corporates. The governments across the globe primarily from the developing countries are making efforts to ease the process of e-learning by providing essential devices and other infrastructure solutions for brighter future of their students.

The report also provides in-depth analysis of key trends in E-learning market

Sr. No. Trends Impact
1 Coronavirus has impacted the budgets of organizations as the companies are more concerned about spending their budget on essential business functions. COVID-19, had negative impact on the e-learning industry, with approximately 43% of the organizations making adjustments in terms of their corporate training budget. Negative
2 The e-learning experts shared more immersive content over last one year using AR and VR Positive
3 Improvement in the functionality features of Learning Management System such as integration of communication features owing to the escalating dependence on video calls amid COVID-19 Positive

The report also provides in-depth analysis of recent news developments and investments

  1. In September 2020, Matrix Integration and Cisco Systems entered into partnership to provide e-learning solutions to K-12 schools. The solution uses WebEx for secure, safe, and continuous learning environment for the students.
  2. In June 2020, Pearson introduced a new collection of online learning solutions for K-12 families and educators to meet their growing complex needs during the COVID-19. The collection includes five services Virtual School in a Box, Special Populations Consultation Service, Teaching for Impact, District Backup Plan, and CoursewarePLUS.

Company Profiles and Competitive Intelligence

The key players operating in the market are:

  1. Pearson Plc
  2. Adobe Inc.
  3. Articulate Global Inc.
  4. Cengage Learning Holdings II Inc.
  5. City & Guilds Group
  6. Cisco Systems Inc.
  7. Instructure, Inc.
  8. Skillsoft
  9. bdtask
  10. Hurix  
  11. Skillshare, Inc.
  12. Thomson Reuters
  13. Blackboard Inc.
  14. NIIT
  15. Paradiso Solutions

The unique insights provided by this report also includes the following:

  1. In-depth value chain analysis
  2. Opportunity mapping
  3. Sector snapshot
  4. Key Players Positioning Matrix
  5. Regulatory scenario
  6. Strategies Adopted-Benchmarking Heat Map
  7. Market trends
  8. Covid-19 impact analysis
  9. Product comparison
  10. Pre & Post COVID 19 impact on E-learning Market
  11. Competitive Landscape

Frequently Asked Questions (FAQs)

A few key players in the e-learning industry includes, but not limited to: Pearson Plc, Adobe Inc., Articulate Global Inc., Cengage Learning Holdings II Inc., City & Guilds Group, and Cisco Systems Inc

In North America e-learning market is forecasted to account for 33.7% of the share by 2027

The e-learning market is estimated to grow at a compound annual growth rate (CAGR) of 14.5% during 2020-2027

The global e-learning market was valued at US$ 153.90 Bn in 2020 and is anticipated to reach US$ 396.40 Bn by 2027

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  1. INTRODUCTION
    1. Product Outline
    2. What is E-Learning
    3. Different types of E-Learning
    4. Sector Snapshot : E-Learning
    5. E-Learning  comparison with other substitutes
    6. E-Learning  and its advantages
    7. Analysis of E-Learning  Ecosystem / Value Chain
    8. Supply Chain Analysis
    9. Covid -19 Impact
    10. Market Dynamics
      1. Drivers
      2. Restraints
      3. Opportunities
      4. Threats
    11. Technology Overview
  2. Technology and Regulatory Landscape for E-Learning 
    1. Regulations and Standards
  3. E-Learning  Market by Deployment
    1. Cloud-Based
    2. On-Premise
  4. E-Learning  Market by Provider
    1. Service
    2. Content
  5. E-Learning  Market by Technology
      1. Online e-learning
      2. Mobile e-learning
      3. Rapid e-learning
      4. Learning Management System (LMS)
      5. Virtual Classroom
      6. Others
  6. E-Learning  Market by Applications
      1. Academic
        1. K-12
        2. Higher Education
        3. Vocational Training
      2. Corporate
        1. Small & Medium Enterprises
        2. Large Enterprises
      3. Government
  7. Regional Analysis
    1. North America
      1. US
      2. Canada
    2. Europe
      1. Germany
      2. UK
      3. France
      4. Italy
      5. Spain
      6. Rest Of Europe
    3. Asia Pacific
      1. China
      2. India
      3. Japan
      4. Rest Of Asia Pacific
    4. Latin America
      1. Mexico
      2. Brazil
      3. Argentina
      4. Rest of Latin America
    5. Middle East and Africa
      1. GCC
      2. Rest of Middle East & Africa
  8. Key Strategic Insights
    1. Key Trend Analysis
    2. Opportunity Mapping
    3. Pain Point Analysis
    4. Key Strategic Insights
    5. Strategies Adopted-Benchmarking Heat Map
    6. PEST Analysis
    7. Regional Lifecycle
    8. Developed vs. Developing Economies, 2020 vs 2027
  9. Competitive Scenario
    1. Competitive Strategies of Key Players
      1. Mergers and Acquisitions
      2. Investments
      3. Joint Ventures
      4. New Product launches
    2. Strength of product portfolio
    3. Ranking of Key Players
    4. Presence of players by Geographies
  10. KEY GLOBAL PLAYERS
  1. Pearson Plc
  2. Adobe Inc.
  3. Articulate Global Inc.
  4. Cengage Learning Holdings II Inc.
  5. City & Guilds Group
  6. Cisco Systems Inc.
  7. Instructure, Inc.
  8. Skillsoft
  9. bdtask
  10. Hurix

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